Search, shopping and display ads
Google Ads Management: Your Budget Reaches the Right People
For ads that bring business, not just clicks, we first define what will be measured. We set up the account properly, track conversions with Google Tag Manager and manage the budget based on data.
Who is it for?
If one of these sounds like you, you’re in the right place.
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Want to be found fast
Businesses that want to reach people searching for their product or service quickly
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Can’t measure their ads
Advertisers who spend money but can’t see which ad brings enquiries
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Going to Google Shopping
Online shops that want to show their products in Google Shopping
What do we take on?
The scope is defined for each project and written clearly in the quote.
- Goal, budget and conversion definition
- Account and campaign structure; keywords and targeting
- Ad copy and landing page recommendations
- Conversion tracking with Google Tag Manager; Merchant Center connection for e-commerce
- Regular optimisation and clear reporting
Bamboo is never in a hurry
How do we work?
Instead of rushing, we complete every step with your approval, in order and properly.
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Let’s Think
Together we set the goal, the budget and how success will be measured.
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Let’s Start
We set up the tracking and the campaign structure.
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Let’s Build
We launch campaigns and regularly improve search terms and bids.
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One More?
We report results, cut spend that doesn’t work and shift it to what does.
How do we track success?
We don’t guarantee rankings, traffic or sales. We measure the starting point and share progress with you using the same indicators.
- Cost per conversion and number of conversions
- Distribution of qualified enquiries and sales by campaign
- Search term quality and wasted budget
Frequently asked questions
Common questions
Short answers here, longer chats over coffee. If your question isn’t listed, we’re just a click away.
How do I know whether my ads are working?
Before launching a campaign, we agree on what counts as a conversion: a form, a call, a sale. We measure these with Google Tag Manager, and our reports show not only clicks but the cost per enquiry and per sale.
Which platforms do you work with?
We build websites with WordPress and WooCommerce. For advertising we use Google Ads and Meta Ads, and for measurement Google Analytics, Google Tag Manager and Google Merchant Center.
How is pricing determined?
Each project is priced according to its scope. The number of pages, e-commerce needs, number of languages, ad budget and ongoing management determine the quote. Send us a short summary through the contact form and we will prepare a tailored offer.